Prime London by SaffronartSaffronart, India’s leading auction house for art and collectibles launches‘Prime London’ – a complete guide and service for Indians buying property in London. Playing on the online presence and global reach of the house, the Saffronart Prime London guide offers Indians a comprehensive manual for acquiring exclusive properties in London. The guide demystifies the buying process in London by clarifying the stages of property purchase, conventions and terminology prevalent in the London market, assessment and valuation process and legal aspects of property ownership while also highlighting the major trends in the central London property market.

Saffronart Prime London covers some of the most desirable locations in London such as Mayfair, Marylebone, Chelsea, Kensington, Knightsbridge, St. John’s Wood, Hyde Park, Bayswater and Belgravia, as well as lesser known but equally charming parts of London.The ‘London Property Buying Guide’ is priced at Rs. 200 and will be available at high-end bookstores and airport lounges from 10 May, 2012.