A style defined by the elimination of excess along with strong Asian influences. Felix Bendish is a mixture of supremely classic, traditional, historical designs blending with real fashion. The label was launched in 2001 at the in-house design studio in Mumbai, where it creates exquisite handmade embroidered clothing and accessories.
Felix is a Graduate with Bachelor in Commerce and then Graduate from L.S Raheja Fashion and Technical institute in Mumbai. Basically a fashion designer and couture embroiderer he caters to Europe and America and has recently entered the domestic market. He was also a debutant in accessories at Wills Lifestyle India Fashion Week 2010.
Passion of designing couture embroideries and transforming these to an accessory is Felix’s current obsession. Every accessory piece designed dictates quality, finish and flawless workmanship, while keeping international forecasts, trends and colours in mind. As the creativity of Felix derives inspiration from the inner complexity of human being the design philosophy lies, in not being afraid to experiment.
The brand mainly caters to Europe and America and has recently entered the domestic market with a medley of personal clientele, Bollywood films, television, beauty pageants and fashion shows, in India and overseas. Felix has also worked as a costume designer with stars like Helen, Riya Sen, Ashmit Patel, Sameer Dharmadhikari, Priyanshu Chatterjee, Rajneesh Duggal, Sayali Bhagat and many more.
