The long awaited 30th edition of Hyères fashion and photography festival will be held at the villa Noailles between the 23rd and the 27th of April, 2015.

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The festival directed by Jean-Pierre Blanc and presided over by Didier Grumbach, annually encourages and supports young artists in the fields of fashion and photography. For the first time the event will be held for five days and features Chanel as its guest of honor. Karl Lagerfeld along with collaborators Virginia Viard, director of Chanel’s studio, and Eric Pfrunder, the house’s image director, who will serve respectively as presidents of the festival’s fashion and photography juries.

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This year the festival will showcase present striking archival images from 30 Years of the Hyères fashionfestival. The exclusive collection of images includes a rare 1992 photo of Martin Margiela, an image of 2005 exhibition by Azzedine Alaïa, A 1986 festival poster, a photo ofexhibition by Raf Simons in 2011, a 1995 view of the Jardin de la Villa Naoilles, a look from Viktor & Rolf, winners in 1993 and a runway photo of a design by Billie Mertens amongst the others.