Fashion Designer Sunita Shankar ride the crest of Indian heritage and her collections are an ode to the Indian craftsmanship. A 1990 graduate of National institute of Fashion Technology, Sunita Shankar made her first professional foray in 1994 and launched her own label called “Sunita” in 1995.Sunita’s work is a combination of unique sensibility, especially in tone and texture as well as her commitment to support the craft sector. Her design palette is contemporary while at the same time reflecting traditional skills. It is no surprise that Calvin Klien picked up a number of her stoles during one of his visits to India. She has been designing and developing textiles and apparels for the Japanese market.
Apart from retailing under her label, she has also been Fashion & Textile consultant to the Textile Ministry where she had the opportunity to travel to remote villages of India & develop new designs in Textiles & further develop them into products. Sunita has also been a design consultant to C.C.I.C. for a year where she designed new textiles in Chanderi, Ikats, Tussars, Khadi, Mangalgiri, Barmer Applique Work, Crewel Embroideries, Silk Cotton blend fabrics from West Bengal etc. Her work which was developed for the Ministry has also been displayed at the Smithsonian Museum, Museum of the Far East in Sweden and Takashimaya Silk Museum to name a few. Since 2002 Sunita’s most important aspect of development has been Bandhini from Kutch along with surface treatment and texturization.
Further, she has exhibited her work along with other reputed designers from Japan, Indonesia, in Tokyo and has shown her collections in various parts of the world – Japan, Hong Kong, Bangkok, Singapore, London, etc. Her development work from Sikkim of soft furnishings was presented at the Smithsonian Museum.
Ever since, she has been retailing her designs from the premier stores in the country like Ensemble, Ogaan, Aza, Cinnamon, Amethyst, Elahe to name a few. Besides the domestic market Sunita has also retailed her work from Selfridges London and The Conran Shop.
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