This sister-in-law designer duo retail through their very own concept store named ‘House of Chic’. Of the two, Jinali is the founder/director of the store, which she kick-started at the tender age of 21. She has also had the privilege of having internships with leading designer hubs like Diesel India, Vogue and L’Officiel. She was later graced by Heena’s association with the brand and the two with their trendy ideas and experiences invented ‘House of chic’ which is also comprised of an in-house accessory line.
The sisters made a debut public appearance through the Lakme Fashion Week Winter/Festive 2013. The collection was artistically named ‘Dark Angel’, and was inspired by Tom burton. Synonymous to the title, the colour range varied from blacks and whites to greys. Femina Miss India 2007, Puja Gupta walked the ramp for Jinali and Heena, marking the highlight of the entire evening.
‘House of chic’ today is retailed in countries all across the world like Los Angeles, New York, Dubai, Hong Kong to name a few.
You can get Jinali and Heena at:
www.houseofchic.in
