Love Brand has hired South African born singer Gina Kushka as the face of its first Women Collection.

The new line is a wide selection of 6 block colours in line with the label’s philosophy of state-of-the-art fabrics, all in aid of endangered elephants. Each is available across 5 sizes (6, 8, 10, 12 and 14). 

For Tomalin, Creative Director, “Gina is very natural in person and on camera. She is just a very cool and very beautiful person and without really trying. Being our face was an absolute no-brainer”.

“I feel very honoured to be the first face of the Women Collection. Being brought up in Africa, the conservation and care for animals has been a huge part of my life since birth, so this partnership feels like it was fate!” said Gina during presentation.