Luxury fashion house Prada unveiled its latest fall 2015 ad campaign which represented the idea of minimalism and modern femininity.

Art Director David James of DJA partnered with famed photographer Steven Meisel to capture a bevy of beauty in Meisel’s New York studio. The result is a light, soft, clean and super chic campaign full of group shots of models Avery Blanchard, Estella Boersma, Greta Varlese, Lineisy Montero, Ine Neefs, Inga Dezhina, and Maartje Verhoef. There’s a sense of isolation created through the arrangement of the models that are not looking at or touching each other but staring at an unspecified object off-camera.