Bringing together one of the world’s biggest icons, David Beckham has reunited with Kevin Hart for the new ‘Modern Essentials selected by David Beckham’ campaign for H&M. The commercial is set on a road trip, picking the story up from their first H&M commercial together, where Kevin prepared to play the role of David in a biopic film.
This new campaign, with David and Kevin wearing identical looks from the autumn/winter 2016 collection, follows Kevin’s plans to star in “I, Beckham: The Musical”, on a road trip from Los Angeles to Las Vegas, supposedly to meet financiers for a new Vegas musical. Along the way, Kevin’s commitment to his role as David gets even more extreme.
For the campaign, David and Kevin wear two looks from the collection: a zip-up flying jacket with a faux fur collar, worn with a turtleneck and a block stripe knit sweater.
“I loved shooting the first campaign with Kevin for H&M so much, we just had to do a sequel. This time we’ve pushed the story even further. I hope everyone likes it, we certainly enjoyed filming it,” says David Beckham. While Kevin Hart felt that “It’s great to have the opportunity once more to show the world what everyone really knows, that I am the true inspiration for David Beckham’s style. He copies everything from me,” he added.
