The Tod’s group, a leading brand representative of Made in Italy, is supporting the restoration of coliseum, the renowned symbol of Italian history and culture.
The first official press conference took place recently in Rome wherein Mr. Diego Della Valle, President, Tod’s Group presented the architectural project. The architect, Rome’s mayor and the Minister of Culture of Italy were also present on this occasion to share the restoration plan.
The brand has undertaken numerous projects (Italian Touch Book, Sponsorship of the Teatro alla Scala) towards the same and one that merits special attention is the Group’s proposal to finance the restoration of the Coliseum in Rome with a commitment of 25 Million Euros. This was accepted by the Italian Ministry of Culture earlier this year in lieu of the bid sent last August inviting private sector sponsors to help with the restoration of this ancient Roman arena.
