Isko, the Turkish specialist in producing Denim ensembles, launches its new campaign, with its focus on the soul reflecting eyes.

The campaign will be dominated by pictures in black and white, with a single tinge of the coloured blue iris of the models presented. It features a pair of female models and a single male model in each picture, who are seen giving a deep, mystifying look to the camera.

Conceived by the communication agency, ‘Menabò Group’, the campaign is shot by Piero Gemelli, who rejoices his second association with Isko.

All in all, Isko’s latest promotion will be solely on the eyes, which enable the sense of vision and are the most important source of interpretation of one’s personality. The campaign is truly a representation of the enthusiasm, passion and creative expertise for denim, with which the brands creates its garments.