T
he lucrative kidswear market made Tommy Hilfiger India open its two childrenswear stores in Mumbai of late.
The hip American brand hosted an in-store event with Olympic medalist Mary Kom and her twins Rechungvar and Khupneivar to celebrate the opening of the stores at the Palladium Mall and Breach Candy in Mumbai.
The interiors of the stores are designed to reflect Tommy Hilfiger’s iconic American roots and preppy heritage. Traditional wood paneling and Ithaca striped wallpaper in preppy blue tones feature throughout. Playful touches such as vintage furniture and unique artwork provide a youthful backdrop to the Classic American Cool spirit embodied by the brand.
he collection for children in between ages of 3 months to 12 years features letterman sweaters, sporty rugby polo and broken-in denims for boys whereas for girls there are blazers, ribbon trimmed tees and colorful skirts with argyle prints.
On the occasion, Mary Kom said, “As a parent, I am thrilled that Tommy Hilfiger has launched childrenswear stores here in Mumbai. South Mumbai finally has international shopping destinations for children. The Fall/Winter collection looks youthful and vibrant with classic Tommy Hilfiger styles infused with the brand’s preppy signature.”
he lucrative kidswear market made Tommy Hilfiger India open its two childrenswear stores in Mumbai of late.The hip American brand hosted an in-store event with Olympic medalist Mary Kom and her twins Rechungvar and Khupneivar to celebrate the opening of the stores at the Palladium Mall and Breach Candy in Mumbai.
The interiors of the stores are designed to reflect Tommy Hilfiger’s iconic American roots and preppy heritage. Traditional wood paneling and Ithaca striped wallpaper in preppy blue tones feature throughout. Playful touches such as vintage furniture and unique artwork provide a youthful backdrop to the Classic American Cool spirit embodied by the brand.
The stores house Tommy Hilfiger Fall/Winter 2012 childrenswear collection inspired by the quintessential young American prepster. T
he collection for children in between ages of 3 months to 12 years features letterman sweaters, sporty rugby polo and broken-in denims for boys whereas for girls there are blazers, ribbon trimmed tees and colorful skirts with argyle prints.On the occasion, Mary Kom said, “As a parent, I am thrilled that Tommy Hilfiger has launched childrenswear stores here in Mumbai. South Mumbai finally has international shopping destinations for children. The Fall/Winter collection looks youthful and vibrant with classic Tommy Hilfiger styles infused with the brand’s preppy signature.”
