The Dutch denim specialist brand, G-star unveiled its collection made from tons of recycled ocean plastic, titled ‘Raw for the Oceans’. The collection marks the collaboration of the brand with the iconic American singer, Pharrell Williams, who is also an investor in Bionic Yarn, a company that produces textiles by recycling plastic waste.
However, speaking of Raw for the Oceans, the collection is the first one to use recycled ocean material, concluding to the brand’s long lasting attempt to go eco-friendly. It is replete of garments for men and women, featuring jeans, bomber jackets, trench coats, t-shirts, sweatshirts and hats, all made from Bionic Yarn. Available in dark blue and black colours, the collection is an effective blend of playful casual wear as well as informal party wear.
It will be available for retail in G-star stores and in other multi-brands from the 1st of September.
