Barneys Electric Holiday Campaign - Fashionfad

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Barneys Electric Holiday Campaign

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August 31, 2012

Barneys New York, a high-fashion boutique has teamed up with Walt Disney for a holiday campaign called “Electric Holiday” seeing Disney’s famous characters turning into runway models.

Themed around Disney’s famous electrical parade, the special lighting installations during the holiday season and flashbulbs at runway, the campaign features a short video with background score by Oscar-winning composer Michael Giacchino.

Minnie Mouse’s fantasy to be part of the Paris Fashion Week is the focus of the video. Later, she meets with Mickey Mouse, Goofy, Daisy Duck, Cruella De Vil, Princess Tiana and Snow White on runway, all dressed up in designer wear, ranging from Dolce & Gabbana to Balenciaga.

The video will also feature 23 industry insiders as animated characters.

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