The Italian fashion atelier has come with an all new holiday campaign for 2014 titled ‘Special Delivery’.
A mysterious and whimsical short film about finding the perfect gift in the most unexpected moments of all, the campaign is all in all an endearing tale featuring a woman picking up a heap of Gucci gifts for the Holidays.
The pivotal point of the video is when the woman stumbles and ends up having a major fall wherein all the gifts including scarves, ballerinas, hand bags, sling bags etc. fall down. The fall itself takes the viewer to the luxurious journey that Gucci promises to take its buyers into.
While the protagonist is shown entirely attired from top to toe in the brand’s cruise 2015 collection, the prior message that the video conveys is that how classy and refined it is to gift with Gucci and how despite the major fall, the user is still left in awe by that one big gift.
Well, all the Gucci enthusiasts out there should get ready for a mind-blowing luxurious holiday season this time.
