The century-and-a-half-old French luxury accessories brand, ‘Moynat’ enters the Dover Street Market of the US in an interesting way. Keeping the Dover Street Market in mind, the pop up store possesses a funky set up with a bicycle equipped with a luxurious picnic trunk.
Pauline Moynat, the only female trunk maker in history, founded the company in 1849, Paris. Later purchased by LVMH head Bernard Arnault, the brand’s latest store is focused on creating timeless, elegant bags that honour the codes and the level of craftsmanship on which the company was originally built.
Besides, the store also comprises of bags available exclusively at the Dover street, like the two limited-edition, hand-painted versions of the brand’s Quattro tote: one with an apple (a nod to The Big Apple), the other with a Paris skyline.
Along with its rare, special and one-of-a-kind placement at the Dover Street Market, the bags this time have been focused on making Moynat feel relevant and “cool” for today’s consumers.
