The Wills Lifestyle India Fashion Week A/W 2010 Amrapali collection is now in stores. It spreads out a platter of arrayed selection of exquisite pieces of earrings, neckbands, pendants, ethnic rings, and much more. The only Indian jewelry brand to have showcased its collection at Milan and New York is an embodiment of the finest of the Indian Culture and Heritage that is posed of delicate & refined silver embellishments.


The range named Sheesh Mahal is an enchantment of reflecting mirrors in the seductive paradise. Next is the Indian Mythology which is a tribute to India’s rich and varied culture. It is a celebration of conceived culture of our nation which has shaped our lives, inspired and guided us. Each piece of jewelry in this range offers more than aesthetic delight and is a source of spiritual energy.

 Tribal Treasure explores to create a newness which has tribal references. Jewellery is drawn what we perceive in its simplest form from the purest form of art as we know. This treasure becomes a new language of style, a new way of life. And lastly the Phoolwari collection takes flight of fantasy, it is decorative, chic and inspired by nature. The flowers become metal yet they never loose their charm. The surprise of spring, the enchanting beauty of nature is recreated in this collection.