Committed since 2008 alongside UNESCO and the International Herald Tribune, Jaeger-LeCoultre reaffirms its support to the World Heritage Marine Programme on the occasion of the 40th anniversary of the World Heritage Convention.

During the closing conference in Kyoto, Jaeger-LeCoultre presented its partnership with UNESCO to reaffirm its support to the World Heritage Marine Programme and focus attention on this action.
 
In addition, Jaeger-LeCoultre also published a special page on the Ogasawara islands located in Japanrald Tribune. To reach a large audience, the nano-site developed on the New York Times website presented interactive news features, profiles, video reports and interviews concerning Tides of Time Programme.