An original American brand with a European sophistication, offlate launch edits Global Campaign, in celebration of its credo: Never Stop Learning – Couple Thinkers. The campaign comprises of a curiosity- driven show titled “Couple Thinkers” which is an exclusive Youtube broadcast and hosted by the famous talk show host – Craig Ferguson and his wife Megan Ferguson.
The first episode takes the couple right to Kimbal Musk, the South African-American entrepreneur, philanthropist and founding father of the farm-to-table movement, to ask him a profound question “Can real food feed the world?”. The episode revolves around sustainability and how a small difference can go a long way, communicating the information with a humorous yet educational take.
While in the second episode the couple learns about the secrets of the universe with Neil De Grasse Tyson, an American astrophysicist, author and science communicator, by asking one of the most intriguing questions “When can we leave this planet?”.
Followed by how Craig learn about living forever with the help of Daisy Robinton, in third episode with the most thought out question by all “Can we stop ageing?”.
The fourth episode senses if Craig Ferguson is a Psychopath with Jon Ronson, as theycontemplate on the curious question, “Can you spot a psychopath.
The fifth episode teaches the couple the mantra of life with Jo Nesbo, a Norwegian crime writer, exploring further the misapprehension of the question “What is success?” with Arianna Huffington, founder of Huffington Post, in the sixth episode.
