The French luxury label known around the world for its famous red sole, Christian Louboutin, after announcing the launch of its make-up line of late, now brings its first App for iPhone &iPad Touch to the fore.
The App stands as a digital touch point for Louboutin fans around the world, providing all the information that they could require about the brand in one easily accessible guide. Comprised of six different interactive areas ready to be explored, the App opens with a signature flash of red before ushering users in: The Collection, 20 Ans, Wish List, Store Locator, News, Videos – Louboutin’s People.
The Collection invites users to browse through the seasonal collections and then go on to discover each shoe and bag in detail. Favourites can either be shared with friends via Facebook, Twitter & email or added to a wish list which is a digital corkboard where fans can collect their favourite shoesand use it as a shopping list when vising the boutiques.
However, 20 Ans offers Louboutin fans the unique opportunity to view the full set of sketches of the 20thAnniversary Capsule Collection. With a flick of the hand the sketches are transformed into the finished product showing how the creative process has developed from initial idea through to realized shoe.
The Christian Louboutin App is available for free at the App Store on iPhone and iPod touch or at www.itunes.com/appstore.
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