The Zegna Oasis traces its roots back to the 1930’s when Ermenegildo Zegna, gave new life to its native town, Trivero, in the Alps around Biella. In addition to building houses for employees and the health, training, sports and recreational centre for the fellow citizens, his project also included the complete reforestation of the mountain slopes with 500,000 pines, hundreds of rhododendrons and hydrangeas and the construction of a road, dubbed “the Zegna Panoramic route.
The main goal of the Zegna Oasis, the first example of environmental patronage in Italy, is to maintain the presence of human being in the mountain and to protect, safeguard and improve the area, though communication with visitors using innovative “visual alphabet” signs that describe animals, plants and minerals of the territory and illustrate local history.
In the heart of Oasi Zegna is Bielmonte, ideal destination for families as well as outdoor enthusiasts, allows one to experience the mountains in their most authentic aspect within an uncontaminated, natural environment, extensive network of hiking trails to be explored on foot, by horse or by mountain bike, as well as personal enrichment, knowledge and fun and equally relaxing wellness center take care of their guests with personalized treatments using only natural products.
The hotel, thanks to its shape and the use of fir wood for the external facade, complements the surrounding mountain environment. It was designed in 1964 by the great architect Luigi Vietti, who managed to convey an extraordinary synthesis of architecture and nature in the Bucaneve Hotel.
Comfortable and stylish, their 22 rooms reflect the original architectural style of the Hotel and offer guests the feel of an authentic mountain residence. Ristorante Bucaneve philosophy is largely based on the use of local ingredients prepared in accordance with the mountain tradition in a manner that emphasizes the quality of the raw materials.
The Zegna Oasis is also one of the cells of the Ecomuseum of the Biella area, the institute for the collection and the witness of the wealth of typical traditions, history, culture and economics of the area.
