Monthly Archives: July 2012
Versace Fall Couture 2012
Chopard Charity Evening
The evening which raised over 4 million pounds to benefit the Elton John AIDS Foundation took guests into the world of iconic Motown style, a style of soul music with a distinct pop influence.The garden where the cocktail took place was transformed taking its inspiration from Detroit, the Motor City of America. Besides, the magnificent Chopard creations were showcased in cubicles presented in piles of white car tires, perfectly fitting the theme.
The traditional auction invited guests to support the foundation through unique lots like a donation to support the Ukraine street girls, an Anthony Gormley sculpture “Another time IX”, a trip to Las Vegas to celebrate David Furnish’s 50th birthday this October, a unique “Tom Hardy” Audi R8 and a special Chopard watch amongst others.
The event witnessed the celebrities and movie stars gracing the evening. The attendees included George Michael, Lara Stone, David Walliams, Grace Jones, Lulu, Lizzie Jagger, Dame Shirley Bassey, OrnellaMutti, NaikeRivelli, EvgenyLebedev, Naomi Watts, Beth Ditto, Matthew Morrison, Renee Puente, Colton Haynes and more.
Sparkling Sale at Swarovski stores, be chic n glam for less.
fashionfad’s fashion feed on Versace and Dior Fall Couture 12 Martini Royale Casting Gucci and Furla Fall 12 Ad Campaigns Chopard Charity Evening and more
Furla AW12 Ad Campaign
The recently revealed Furla Autumn Winter 2012 ad campaign comes as a reflection of the energy of color with loads of positivity.
The images shot by photographer Francesco Carrozzini at the Milk Gallery in New York features model Kate Harrison to create a visual illusion that breaks the bi-dimensionality through shapes of colours and different perspective levels, underlining the complicit dialogue between Furla and all those women who identify themselves within its values of modernity, elegance and authenticity.
The graphical images, intense shades and the concept of color block blending art, fashion and style define the campaign. The artistic performance of Sissi for Furla Foundationdraws urge and inspiration from the language of Dadaism where objects alter and are ennobled in order to offer new interpretations. According to this logic the bag changes and modifies its own meaning by becoming a “friend”, by creating a joyful interaction with the model. They both seem to come out from a backstage and “hole” the surface as to become real.
Gucci Pre-Fall 12 Ad Campaign
The images showcasing evening gowns, trench coats and pantsuits with wide-leg trousers are shot by Mert& Marcus. The campaign done in hues of black and white also features clutches, bow tie chokers, embellished belts and bucket handbags for the Pre-Fall 2012 collection of the brand.
Martini’s High Fashion Ante
One of the leading names in the Italian winemaking, Martini, a fashion-forward brand, ups the fashion ante of its new campaign, The Martini Royale Casting, by partnering with multiple-award winning fashion boutique my-wardrobe.com and its founder Sarah Curran.
A global search to find the new face of Martini will see Sarah Curran personally working with the brand and international judge for the campaign, Christian Louboutin on the casting and assisting the finalists with their style, attitude and approach.
Apart from endorsing the brand globally, the winner will win 12 pairs of Christian Louboutin shoes and 12 outfits from the fashion boutique, personally selected by its founder.
About this collaboration, Sarah said, “I am passionate about seizing the moment and doing what inspires you. I am so pleased to be able to offer a supportive role to the entrants. I am looking to find a stylish person who embodies the enviable philosophy of Martini – Luck is an Attitude."