For second consecutive year, India’s style diva Sonam Kapoor will walk down the red carpet at the closing ceremony of the Cannes Film Festival on May 27, 2012.

The Brand Ambassador of L’Oreal Paris, Sonam Kapoor will represent the cosmetic giant at the event sporting its newest “L’Or” range, entitled “L’Or Electric”, specially created for the film festival.

The collection is a psychedelic and electric range of lipsticks, eye shadow and liners comprising of Infallible mono eye shadow, Super liner luminizers, Instant Impact felt liner and L’Oréal Paris signature lipstick Color Riche in bold colors.

At the festival, Sonam will be joined by approximately 35 other representatives of L’Oréal Paris from across the globe including Aishwarya Rai Bachchan, Frieda Pinto, Eva Longoria, Jane Fonda and Bianca Balti.

About her association with L’Oreal, Sonam Kapoor says, “The Cannes Film festival is the oldest and most prestigious film festival where the best in cinema gets showcased. I am excited to be at the closing ceremony where the best films will get awarded. It is a moment of pride for me to represent L’Oréal Paris on the red carpet and I hope to make an impression with the L’Or Electric red carpet look created for me by the L’Oréal Paris make-up experts. I am personally a huge fan of bright pop make up, which I feel accentuates my features.”

One of the most prestigious awards in the world of jewellery, Andrea Palladio International Jewelry Awards by the Fiera di Vicenza nominates Indian heritage jewelry brand Amrapali Jewels.

The brand is nominated in the category of The Best International Jewelry Brand Collection where Amrapali competes with other renowned brands such as Tiffany & Co., Brumani, H. Stern and Van Cleef&Arpels.

About this feat, Rajiv Arora, Co-founder, Amrapali Jewels, said, ‘This nomination is an important recognition of our design language and world wide appeal, Amrapali is the first Indian Brand to be accepted as truly International.’

The prize giving ceremony will be held on the evening of 19th May in Fiera di Vicenza’s Sala Palladio in Venice, Italy. The event will be directed by famous Italian Director, Gabriele Vacis.

The Fashion Design Council of India, in collaboration with a leading fashion magazine launches an annual Fashion Fund with an aim to give center stage to India’s next generation of fashion designers.

The initiative offers an opportunity to emerging designers of the country to show their talent by inviting entries for the contest which will see the winner winning a grand cash prize besides getting a chance to commercialize their brand with a leading retailer and gain access to prominent platforms in the industry like Wills Lifestyle Fashion Week and a one-year business mentorship with an industry professional.

The winner will be selected by a judging committee comprising of FDCI President Sunil Sethi, Vogue India Editor PriyaTanna, designers Manish Arora, Sabyasachi Mukherjee and Suneet Varma as well as fashion experts like AlkaNishar and Tina Tahiliani. The panel will shortlist 20 designers at first from the entries, further narrowing this list down to top 5 finalists based on interviews and the creation of a special capsule collection.

About this initiative, Mr. Sunil Sethi, said, “I once heard the proverb, ‘Give a man a fish and you feed him for a day, teach him to fish, and feed him for life.’ It’s an apt metaphor for the Vogue Fashion Fund, which supports the winning designer through a one-year mentorship. With this initiative, Vogue is putting its weight behind young talent—I look forward to seeing what’s in store for many years to come.”

Whereas Sabyasachi Mukherjee commented, “This is a wonderful initiative. It is fantastic that Vogue India recognizes this fact and is creating the platform to nurture upcoming design talent. I feel privileged to be a part of the jury panel. Hopefully, I will be able to use my aesthetic skill and business acumen to make Vogue zero in on the right choice.”

The reinvention of The Woolmark Prize for a new generation of designers sees the company launching its India edition of contest of late.

The contest that chooses some of the best in the business from across the world has an array of 10 Indian designers nominated for the award – Aneeth Arora, Arjun Saluja, Gaurav Guupta, Pankaj & Nidhi, Rahul Mishra, RimzimDadu, Ritesh Kumar, Samant Chauhan, Smita&Himanshu and ZubairKirmani.

The awards will be held in July where the designers are required to present sketches of a Merino wool capsule collection comprising of 6 outfits with one full outfit to be produced. These collections will be judged by a panel of local and international experts. The India judging panel comprises some of the countries most respected industry representatives including Sunil Sethi, Pradeep Hirani, PriyaTanna and Simon P Lock.

About this endeavor, Amir Sheikh, Country Manager, The Woolmark Company India, said, “International Woolmark Prize” is an award for the next generation, shifting the focus from glamour to true talent as a way to highlight wool’s eco credentials. It is Woolmark’s social commitment, a sharing of resources to support local artisans.”

The multi-designer fashion boutique Ensemble presents Spring Summer 2012 collection of Shift by Nimish Shah, capturing the essence of a perfect childhood summer wardrobe.

The range offers an assortment of versatile designs exuding a sense of modernity and novelty. Paired down pieces are set against playful, distinctive ones to create the eclectic designs giving way to unique styles. The range boasting of classic separates includes summer dresses, mid skirts, soft tailoring and feminine tops reiterate a sense of modern nostalgia.

The colour palate of the collection is comprised of sun-bleached pinks, limes, sky blues, khakhi and retro flower prints.

The global make-up brand M.A.C, after a wild journey of few years in one of the world’s most happening cities, Ibiza, Spain, ensconces itself by launching a permanent store, opening from June 4th, 2012.

So this summer if you happen to party at Ibiza indulge in the colorful world of M.A.C at its new store sprawling over two floors and including exciting features like a private VIP area and a beautiful mezzanine creating a cool and intimate atmosphere where one can enjoy the freshest beauty trends and hippest music. The place also offers the professional make up tips.