Continuing a long-standing, sparkling relationship, the world-renowned crystal manufacturer, has joined forces for the next installment of the iconic film, Sex And The City 2. In celebration of the creative collaboration, more than 800 Swarovski boutiques worldwide will transform their windows and allow customers to accessorize in the style of their favourite character from the film. Sex And The City 2 content will also be available on Swarovski.com.

Swarovski sparkles throughout Sex And The City 2, adding glamour to Carrie’s closet, setting the scene with crystalline glasses and shining light from Swarovski Crystal Palace chandeliers on the movie’s chic sets and the swan logo gracing a red carpet scene.

Speaking on the occasion Nadja Swarovski, Vice President, International Communication, Swarovski, said, “It is an honour to be involved in one of the most anticipated movies of 2010. Swarovski is the perfect fit for the fabulous foursome and represents everything the movie evokes: fashion, glamour, femininity and a strong sense of personal style.”
 

Costume designer Patricia Field was once again a legendary collaborator of Swarovski in this film. “Swarovski is great for me on many levels.  I love anything that reflects the light and makes everything sparkle. I use Swarovski a lot.” Patricia Field, Sex And The City 2, Costume Designer.

Colours hearken back to the innocence and purity of youthful yesterday. They take you back to an era, not very long ago, when giggly young girls would run through the palaces or havelis in the Pink City of Jaipur, India, their gossamer diaphanous dresses billowing in the gentle breeze. The outfits made of the most exquisite and delicate material, combined romanticism and seduction.

The collection by Arnab Sengupta mixes different eras and different Indian textiles and finds the common denominator in joyful colours. Most of the colour swatches used is bold, bright, open, primary hues. Silhouettes span the past century from knee-length dresses to colorfully embroidered gypsy skirts and include knee-length jackets, georgette pleated dresses, and long kurtis. The Indian silhouette is apparent in Patiala baggy pants and Jodhpurs, reminders of a regal past.

Ephemeral tops are paired with masculine waistcoat jackets. For those familiar with the work of Arnab Sengupta, the surface ornamentation comes as no surprise. It continues to be detailed, painstaking and intricate. Sengupta has made extensive Kashmiri and Persian embroidery. Prints, wherever used, are purely in the Kalamkari style, vegetable dyed on 100 per cent muslin cotton. Other fabrics used include georgette, brocade, net and velvet.

Pallavi Goenka’s fall winter collection, Ktha, reincarnates the romantic and timeless pieces of Indian heritage.  Ktha is a tale, woven with heritage fabrics like antique brocades, precious kim khaab, gajji silk, bandhini silk and embellished with modern cuts and thread work texture. It’s a collection of handcrafted details to create an ultra feminine silhouette with an urban edge. Ktha is reminiscent of antique India, yet retains a contemporary style. The colour palette boasts of jeweled tones of royal colours like aqua marine, emerald, amethyst, peridot, tourmaline etc.

Pallavi has studied her culture’s fashion sense and the result is this rare collection. Inspired by the beauty of India’s heritage fabrics and patterns, Ktha is a modern interpretation of heritage fashion.

The Collection is inspired by Bollywood movies, is all about giving modern applet to women of today as it makes a bridge between modern realism and traditional elements. The range comprises of evening gowns, bridal dresses, sarees and Indian traditional suits with eye catching embroideries hinting at the body and its shape.

The colour story is all about vibrant colours of precious stones like emerald green, topaz, amber & ruby with unsaturated hues. The fabric used are nets, georgette, chiffons, brocades, satins, lucknowi chiken work in rich contrast of textures.

Esprit has brought about a revolution in denim fashion from cutting edge wash techniques, quirky details to different silhouettes, shapes and eye catching designs in brilliant colours. Grunge and glam rock influences make sure that denim remains an evergreen classic. 

The Menswear casual denims this Spring/Summer propagates spectacular skinheads’ look, punk 80’s snow washes, acid-washed jeans and the all time fashion fad denim jackets. To be teamed with oversized T-shirts, Parkas, checked shirts or some funky accessories like thick framed glasses, boyish sneakers and stylish hats. And a cool denim jacket is worn best with a white t-shirt. Esprit EDC new collection for men includes denims with futuristic patterns like dark stone denim jeans, regular stone denim waistcoat, stitching details jean and classic denim jackets. 

Esprit Women casualwear is all about Sport Bold designs, distressed fade with slight shreds to give you an extra edge over trendy comfort. The loose and comfy cuts make it look like a perfect steal with a crisp white shirt, aviator shades and pixie cropped hair. Denim skirts can be worn with leggings, bold and dramatic tops. The appealing silhouette of slim denims with modern fits play up to emphasize the curves and look hip. The denim jeans for women come in irresistible colours of orange, grass green, bright red and shades of berry. Esprit EDC Flaunts dark hippie blue denim jeans.
 

Louis Philippe, super-premium apparel brand in the menswear industry has announced its category extension into footwear. 

This exclusive new range of footwear is classified into the Classic, the Dress and the Relaxed product lines for the style-conscious, comfort-seeking customers. The shoes have been manufactured with the latest know-how of the Italians, who are known for their fine craftsmanship across the globe. 

Louis Philippe shoes undergo 200 different processes of production excellence in order to craft every single masterpiece. Pure leather has been used for both the outer body and the inner lining with soles that are soft and light; some of them constructed with the lightest wood, Masonite.  Leather boards have been introduced in the front and back of the shoe to help retain its  elegant shape for a long time.

Further to the excellence in design, the Louis Philippe customers can expect specialized staff at the exclusive stores who are equipped with know-how about the science of footwear and its maintenance. And an advanced Automatic replenishment system has been implemented at the stores, so that any shoe can be replenished within 24 hours anywhere in the country, ensuring high availability to the customer for his choice. 


Louis Philippe shoes are available in more than 40 exciting designs to choose from, offering an unparalleled width in the formals market. Priced comprehensively between Rs.2,999/- to Rs.4,999/- will be made available in 30 select exclusive Louis Philippe stores across the country in the first phase of its launch. 

The annual Costume Institute Gala Benefit took place on Monday, May, 3, 2010 at the Met, and was hosted by Oprah Winfrey, Patrick Robinson of the Gap, and Anna Wintour, Editor-in-Chief of Vogue.  American Woman: Fashioning a National Identity was the theme for the event, so naturally American labels were well-represented on the red carpet — Zoe Saldana chose Calvin Klein while Oprah Winfrey picked a custom Oscar de la Renta gown. Gap also collaborated with several designers to dress attendees like Vera Farmiga (in Sophie Theallet for Gap), and Kirsten Dunst (in Rodarte for Gap).  European designers were also present on the red carpet— Jessica Szohr wore Versace, Bee Shaffer chose Balenciaga, and Anna Wintour wore Chanel for the second time.

According to co-chair Patrick Robinson, the partnership between the Gap, Vogue and Met seemed like the perfect partnership. “Gap is part of the American heritage,” says Robinson. “Especially for the modern woman. If you look at snapshots throughout our forty-year history, you can see it reflected in the fashion of the times—from Sharon Stone wearing a Gap tee-shirt to the Oscars, to the idea of wearing khaki on “casual Fridays”  to, more recently, when we dressed the entire floor of the New York Stock Exchange in denim.  It just makes sense that women would express themselves over the years with an iconic American brand that evolves with them.” 

The exhibition, which will run from May 5, 2010 to August 15, 2010, will harness the resources of the Brooklyn Museum Costume Collection at the Met and will take a closer look at American women from 1890-1940 and how these women have influenced our perceptions of the modern woman. The exhibition will be curated by Andrew Bolton with the support of Harold Koda and the production designer will be Nathan Crowley, a film designer whose credits include The Dark Knight and Public Enemies.