Before venturing into the world of fashion, Tanvi tried her hands in the field of Commercial advertisement and Interior designing. But the love of clothes and colors finally lead Tanvi to take a step towards pursuing a degree in fashion designing. Beautiful textiles, clothes, colors, monuments and forts gave Tanvi the inspiration for her first collection during a visit to Jodhpur. - Graduated from NIFT, New Delhi in the 2004.
- Worked with fashion designer Tarun Tahiliani from the year 2004 to 2006.
- Shifted from Delhi to Mumbai in the year 2006.
- Tanvi Kedia launched her own label TANVI KEDIA in August 2007.
Being selected as Gennext Designers at the Lakme Fashion Week in the year 2009, along with all 8 other designers, Tanvi considers this as the Big Break for her career.
After working with Tarun Tahiliani for 2 years on bridal and digital prints, Tanvi planned to launch her own label. She started with a small workshop with just 2 machines and has now over 60 employees. Her main buyers include the Middle East, Japan and USA. She now is planning to venture into the European market. Her motto in life is to get more refined, work hard, and bring innovations and sensibility to her creations. She had showcased her collections in various fashion events which includes 3 shows at the prestigious Wills India Fashion Week-
- Spring/ Summer 2010,
- Fall/ Winter 2010 and
- Spring/Summer 2011.
Detail oriented, with color, craft and texture as her forte, she experiments with Indian embroideries and vintage textiles creating a global look with timeless classical appeal in its silhouettes and palettes. She is now planning to launch an affordable line called TANK. In addition to her own label Tanvi has also been designing costumes for films.
Her creations are available at all leading stores in India namely Ogaan, Aza, Ensemble.
The ten year old label which generates astounding designs still upholds its yawning origin which lies in the far-flung lanes of Kolkatta in its creation. The label is pronounced for its emblematic ultra-feminine and contemporary crafting. The label here talked about is possessed by the fêted duo Swapan and Seema. The designer duo performs contemporary entwine in Indian customary approach. A glance of the Indian aesthetic is well viewed in their designs.
"Ritesh Kumar Ridzyn" thinks of an alternate reality of fashion, which questions genres of couture – prêt – street wear and provokes stereotype notions of beauty – glamour – luxury. The brand proposes a hybrid sensibility, where essential nature and inevitable manmade do not fight for space but coexist to redefine future wardrobe. Created in 2008, the brand with only a year of existence in the fashion industry has stirred equilibrium and also quenched the thirst of everlasting revolutionary design quest.
The young, ambitious and talented fashion designer from Delhi, Prashant Verma is a name to reckon with out-of-the-box designs mingling with contemporariness taking Indian fashion to new heights.
Amid the ruffles of satin evening gowns, the metallic sheen of jackets and boldness of jerseys, very few designers have struggled to hold on to the Indian essence in the fashion circuit, which is high on western influences as is expected. Leading this bandwagon is designer Jaya Rathore. Jaya’s work is full of traditional and ethnic elegance combined with contemporary looks. Jaya Rathore has succeeded in creating some of the luxe accents in the Indian fashion scene.
A label that exudes the charm of understated elegance and embellishes the beauty of woman is what the label Gayatri is all about. After graduating from Babson College she moved to New York and worked with various garment companies before getting a job with Saks Fifth Avenue as a buyer for designer wear.
Aastha Bahl remembers looking at people and then later describing their clothes to her mother right down to the minutest detail. This inherent love for fashion along with a formal degree from NIFT gave her the wings to fly high. She interned with Rina Dhaka while in college and upon graduation, worked with designers Shantanu-Nikhil and then Aki Narula. Having an entrepreneurial streak, she decided to venture into new territories with her brand ‘Mistletoe’. The brand, started in 2004, identifies with the women of today – strong, feminine, independent, modern and chic. The approach is simple, yet classy and trendy with attention to detail, fit, silhouette, styling and finishing. “My collections are usually high on detail, be it prints, textures etc. I like to keep the silhouettes simple and flattering. We experiment with different print and color combinations, color blocking, paneling etc.”, elaborates Bahl.
