Monthly Archives: August 2012
Olive’s 4th Anniversary
Sannam Chopra
Having dealt with all major fashion houses in India along with Future Group, Provogue India Ltd & Landmark Group & created jewellery lines for retail stores like Etam, Chemistry & Mineral, Sannam Chopra, co-founded the company Archetype Deusigns with an objective to introduce an array of jewellery with a modern sensibility. Under the company she designed jewellery ranges for various fashion brands & houses. Embellish by Sannam Chopra & Blend Fashion Accessories are accessory brands under the Archetype Deusigns umbrella.
Sannam started the label Embellish in 2008 & prefers to define her work as ‘Beauquir’ which is beautiful & quirky at the same time. Under the label she retails through various multi-designer boutiques across India. She has also worked in collaboration with various designers for their jewellery line & her design work has been occasionally extended to cover bespoke developments of designing bags, belts and footwear for premium service brands.
Her collections have been worn by the likes of Kangana Ranaut, Shraddha Kapoor & Vidya Balan. She launched her own label Blend fashion accessories & Embellish. Embellish has been accentuated with the use of Swarovski crystals, metal rivets and chains. While leather protectors add the desired edge to the jewellery. Modern geometry rules the collection, which ranges from necklaces, earrings, cuffs, hair accessories and bags respectively. The USP of the collection is its bold-aged; softly-rugged look with a dash of colour making each piece dramatic. She is now showcasing at Lakme Fashion Week.
You can get Sannam Chopra designs at:
www.archetype.co.in
fashionfad’s fashion feed on Oxford Vajazzles its Online Vocab Tarun Tahiliani Boutique in Hyderabad David Beckham in Silver Puma Sustainable Store Homi Jehangir Bhabha legacy and more…
Vocal Fries by Oxford
And if the curator of the language, Oxford Dictionary is concerned, then it longs to be the part of the zeitgeist. Thus, its online version is playing cool and celebrating the omnipresence of abbreviations, slangs and other commonly used terms and phrases of internet lingo like lolz, hat tip, tweeps and totes.
The growing influence of fashion bloggers is acknowledged by Oxford Dictionaries Online this year by adding words like vajazzle and soul patch, which are quite prevalent among the masses. It defines them as – vajazzle, v: adorn the pubic area (of women) with crystals, glitter, or other decoration; soul patch, n: a small tuft of facial hair directly below a man’s lower lip.
Stately Silvered Beckham
David Beckham’s latest range of underwear for H&M, which previously captured the tattooed handle-bar mustached footballer in his sexiest avatar, in the form of black and white images, now uses the silver statues as tall as 10feet to create the buzz.
The well-sculpted only-underwear-wearing David replicas are all shining in the silver glory, with 9 already in US and 2 so far in UK, right outside H&M stores.
Best of the Best at IIJW
The black, white and silver backdrop with graduating angular stairs that rose from the stage to nearly touch the ceilings and snow flake motifs shimmering on the sides provided a beautiful platform to a showcasing of stunning rings, earrings, necklaces and Kundan and Polki designs. The collection included emerald edged Polkis piece with long shoulder dusters, the V shaped thick diamond necklace with pear shaped ruby pendant with matching earrings and the rows of Polkis with ruby florets.
The ‘Best of the Best’ show saw all the designers who participated in the week displaying one fabulous piece from their collection. The models sashayed down the ramp wearing magnificent jewellery pieces with the creations of Anamika Khanna on the melodious renderings of Kailash Kher.
Whether its nine rows of emeralds and Polkis of a rani haar with matching cuffs by Amrapali, or a silver and gold fire spewing dragon head piece by Laksh Pahuja… all creations were unique. The other wonders included a trellis of gold sparkled with emeralds and rubies for a necklace by Gitanjali; Cappuccino’s lacy collar with a rectangular pendant embellished with diamonds worn with a matching kada; the dagger pendant necklace in Polki and pearl combo by Zeenat Desai; and the semi gold circle with flowing leaf trellis down the front by Nobuko Ishikawa, amongst others.
Tarun Tahiliani Boutique
Tarun’s love affair with Hyderabad started as a child when he visited the city and loved its bouldered landscape and Deccani Domes. The design and architectural build of the retail space is done by Tarun himself while Delhi based Shachi Atree abiding the creative relationship of the designer was principal architect.
The store has the same feel of a long narrow hallway in an old world house with inset hand knotted carpets, wooden textures, Osler chandeliers and most of all an easy timeless elegance that is impeccably finished, as are the clothes.
The Banjara Hills store carries the complete collection from the Tarun Tahiliani Design Studio and what it is best known for – Chikankari Sari’s, Masterful drapes, Concept Sari’s, Anarkali’s, Lehenga’s, Sherwani’s, Digital Prints etc. In addition, the store will offer Tarun Tahiliani’s embroidered classics in chikankari, gota, resham, his Swarovski spangled sari’s and structured drapes for special occasion and bridal wear for both men and women.