Synonymous to sophistication and classic elegance, Ashish Soni launched his Concept Store in the capital, while announcing his association with Czech-based luxury lighting & glassware brand Sans Souci.
Spanning 1800 square feet, the store draws to the core philosophy of Ashish N Soni – a balance of minimalism and luxury. With a focus on menswear, more specifically bespoke and tailored menswear, the idea behind the Concept Store is to reinvent the retail experience into a customer’s private funhouse.
In attendance were brand patrons and the designer’s friends from the fashion fraternity which includes FDCI President – Sunil Sethi, AD Singh, Samir Suhaag, Rajesh Pratap Singh, Rahul Dev looked dapper in their Ashish N Soni ensembles. Other guests of the event included – Mr. Martin Chab (Founder, Sans Souci), Mugdha Godse, Gobind Akoi & Fleur Xavier, Rohit Bal, Payal Pratap, Gaurav Guota, Tarun Khiwal, Vikram Madhok, JP Singh, David Abraham, Rakesh Thakore, Kevin Negi, Caroline Young amongst many others.
