Aspiring models converged in the capital to participate in this season’s national model auditions for Wills Lifestyle India Fashion Week (WIFW) Spring/Summer 2011. Hosted by Fashion Design Council of India in association with venue partner F Bar & Lounge, The Ashok, these auditions have become a venerable launch pad for some of the freshest faces in fashion and have successfully introduced the likes of Neha Kapur, Monikangana Dutta and Liza Hayden to the fashion fraternity.
The jury this season comprises some of the biggest and well respected names in the industry and includes Anjana Bhargav, Asha Kochhar, Gaurav Gupta, Harmeet Bajaj, Namrata Joshipura, Poonam Bhagat and Tania Lefebvre.
After undergoing some grueling selection rounds wherein the participants will be rated on poise, confidence and attitude among other parameters, new models were selected. The competitive and multi layered nature of the process ensures that only the best and the bravest are eventually shortlisted for this opportunity of a lifetime.
Sunil Sethi, President, FDCI said, “Modeling at the WIFW is a ticket to greatness and FDCI is committed towards encouraging new talent that can subsequently represent the best impulses of Indian fashion before the world. The models that we have guided and nurtured in the past continue to do us proud through their participation in international and national fashion events. Today FDCI humbly considers it a responsibility to continue to identify and polish such gems of talent. ”
