October 2010 - Page 7 of 22

Designer Nida Mahmood hosted her WIFW SS 2011 collection preview titled maachis at the Olive Kitchen & Bar.

Indian Pop Art being her consistent muse, matchbox art graphics were picked, created, re-created to sketch the protagonist in this narrative. Going further and deeper, matches and the matchbox flavor inspires explosive forms and patterns manifested on the garments, art, accessories and products. Nida’s cart had a plethora of products like bags, notebooks, coasters, matchboxes, belts and shoes that will be unveiled in the forthcoming fashion week.

Nida Mahmood’s preview at Olive’s flea was a well attended event. Entrepreneur Ramola Bachchan & Cosmopolitan Editor Nandini Bhalla dressed up in Nida’s collection and walked around. While Ramola wore a one shoulder graphic gown, Nandini wore a red sequinned dress with detailing on it. Others who came for the evening were AD Singh & Sabina Singh, designer Shantanu Mehra, Anupam & Charu Parashar, Joy Mitra, Sanjay & Sheena Sharma, Promila Bahri, Anand Bhushan, Jenjum, Ramneek Paintal, designer Ankita Chaudhary, Vikram Baidyanath amongst others.

October 21, 2010


The Latest
	Tarun for WIFW SS ’11 The collection considers a new democracy a new start, considering… read more..
	Fittings for WIFW SS ’11 It’s going to be a full action packed gala meet of fashion exuberance… read more..
	Rohit + Rahul for WIFW SS ’11 The workshop is inspired by color and the infinite possibilities… read more..
	Pallavi Mohan for WIFW SS ’11 The collection presents the evolution of lace, more abstract and amorphous… read more..
	Mandi The old city surrounding Charminar becomes the literal translation… read more..
	Jatin Varma for WIFW SS ’11 The collection Chromatic Croatia for Wills Lifestyle India Fashion Week… read more..
	Urvashi Kaur for WIFW SS ’11 The spirit of Shibhumi takes the form of sabi originating from Japanese Art… read more..
	Tribal Traditions The culture of these countries has been shaped over the centuries… read more..
	Pashma for WIFW SS ’11 The collection is a new Indian sensibility that remains faithful to traditional… read more..
	Pero The look is not about an age group or season, it is about a mindset… read more..
	Ankita for WIFW SS’11 The silhouettes are engineered to enhance the blooming beauty… read more..
	Nida’s Preview Party Indian Pop Art being her consistent muse, matchbox art graphics… read more..


Blog
	WWD Turns 100 read more..

Video

The sweet and sensual Olga Plotnikova had started scorching the ramps when she was mere 13. Having traversed and worked across the world, this Russian belle knows the art of seduction by her gape-inducing prowl. Now pursuing her bachelor of accounting and absorbing Indian work ethics, Olga is all set to fire the ramps at Wills Lifestyle Indian Fashion Week. Lets know more about her.

Tell us briefly about your early life, family and academics.

My early life starts in Russia. I became a model when I was 13 years old. My family consists of my parents and sister. I was among the best students at school. Now I am doing my bachelor of accounting.

How you bumped into your first assignment and what it was?

It was a long time ago in Paris. I still remember that it was a show in Paris Couture Week for Laurent Mercier and I was nervous like hell.

What did you aspire to become as a kid?

I think it’s beautiful to be a kid through out our lives. Besides, inside of everyone there is a kid and we are still kids for our parents. So my aspiration as a kid moulds on daily basis.

What has been your greatest achievement till date?

I have a lot of achievements and I am proud of that being so young and being experienced but I consider that my greatest one is Lancome print advertisement.

Which shows and projects have you graced with your presence?

I have had worked in several countries such as France, Italy, China, Japan etc for many designers and brands.

When not modeling what are you most likely to be found doing?

Mostly I prefer spending time with my friends. They are actually my treasure.

How different is it to work in India?

As I mentioned before, I started modeling when I was 13 and traversed and worked across the world but India is quite new for me. So right now I am busy learning about the Indian work ethics.

What is your fashion statement?

Don’t feed the models…..:)

What is your fitness and beauty regime?

Not only for models but it is quite essential for every girl to spend one hour in a gym daily. Besides, once a week hair and body spa and health food work wonders.

What is your idea of an ideal date?

My idea of an ideal date says that it should be an island where there is nobody except me and my love…:) No candles or champagne but on the contrary I would love to have a bonfire and loads of wild fruit trees and a plank like boat. That’s all about ambience but the most essential thing is that we must have equal feelings towards each other.

PEEK-A-BOO

FAVORITE INDIAN DESIGNER : I like a lot of Indian designers. Though, I might not wear there clothes but there collections are amazing. I like Cue by Rohit and Rahul, Gaurav Gupta, Amit Aggarwal and others.

FAVORITE INTERNATIONAL DESIGNER: Vivienne Westwood, Bottega Veneta, Gucci and others.

FAVORITE FOOD: I usually prefer European food over others but I love to make Russian food at home. And I love Japanese among Asian cuisines.

FAVORITE HOLIDAY DESTINATION : It depends on my mood. Like, I love hot countries like Thailand and Indonesia for that cozy feeling. Besides, for sightseeing I like Prague and Rome.

FAVORITE PERFUME: Flower Bomb by Victoria & Rolph.

THINGS YOU LOVE AND LOATHE MOST: I love my family and friends. I love to travel and have fun.

Last Thursday, October 14th, Women’s Wear Daily, the fashion bible many of us have abided by for years, celebrated its 100th birthday in the business with a new book, WWD: 100 Years, 100 Designers. The evening

launch, an event overflowing with as much charm as it was decorated celebrities, was perfectly at home on 5th Avenue in New York City in the beautiful Bergdorf Goodman building. In the crowd, swirling around like bright fall leaves, was Vera Wang (sporting the hottest look we just saw out of Paris: 80s rocker babe meets sultry sophisticate), Isaac Mizrahi, Thom Browne, Bianca Jagger (who famously appeared in WWD during the flamboyant hard-core party days of Studio 54), Francisco Costa, Fe Fendi (wife of Alessandro Saracino Fendi of Fendi USA), Linda Fargo (Vice President of Visual Merchandising for Bergdorf Goodman), Dr. Lisa Airan (world renowned Dermatologist in NYC), and Gilles Mendel.

The book, which features private interviews and a behind-the-scene look at the life’s work of such monumental designers as Giorgio Armani, Gabrielle “Coco” Chanel, John Galliano, Karl Lagerfeld, Alexander McQueen, Valentino, and Diane Von Furstenberg, is far from a glossy coffee table book. WWD: 100 Years, 100 Designers, is commendable solely due to the rich historical content, timeless photographs, and personal stories that date back to the paper’s beginning in 1910 with designers like Hattie Carnegie. According to Bridget Foley, WWD’s Executive Editor and Chief Fashion Critic, “You just get to be a fan of fashion all over again when you’re doing something like this,” she told Style.com. Foley, known for her enthusiastic wit and honest reporting, is thrilled to continue the celebration of WWD’s milestone on Tuesday, November 2nd at Cipriani on 42nd Street in NYC.

So there you have it: a pinch of soul, a little heart, and you’ve got 100 Years, 100 Designers.

Vera Wang; Isaac Mizrahi and Bridget Foley; Gilles Mendel and Thom Browne; Linda Fargo.

Posted by : Courtney O’Kane Academy of Art University Alumna at 06:59 AM (IST)

Pero by Aneeth Arora evokes some sense of culture for the Wills Lifestyle India Fashion Week Spring Summer 2011. This culture communicates internationally in such a way that the wearer looks equally at ease in the streets of Paris or London, as she does here in India.

The look is not about an age group or season, it is about a mindset , a willingness to incorporate the effortless style of the local people in ones attire. Péro ‘ means ‘to wear’ in Marwari which is the local languge of Rajasthan. ‘péro’ interprets international aesthetic using local material and skills, taking inspiration from what surrounds us, to make a product that connects with people, wherever in the world it is placed. The Indianess of ‘péro’ rests in the textile process, where materials pass through the hands of one craftsperson to the other, carrying forward the Indian tradition of the hand made, and creating pieces that are at once unique.

The collection is designed effortlessly stylish and trendy, therefore making them real trend setters of the time.

Shibhumi captures the precious moments of thought and intuition in Urvashi Kaur’s collection for Wills Lifestyle India Fashion Week Spring Summer 2011.

The spirit of Shibhumi takes the form of sabi originating from Japanese Art and creativity. Retaining the essence of Japanese art and tradition and creativity Urvashi’s collection exudes understated perfection in its purest form. She captures the precious moments of wonder and romance merging the tangible with the intangible.

The splendor and iconic beauty of the cherry blossom is manifested through the use of Indian fabrics and techniques. The repertoire exudes subtle opulence and an eternal aura. Retaining delicate fluidity, the garments reflect elements of bashfulness and feminine demure, sheer and suave silhouettes are layered together to define an alluring look.

A dreamy colour palette of pastel hues lends credence to the romantic feel of this collection. Muted shades like blush pink, nude, pale blue, lemon and lavender liven up against the dust gold, silver shimmer and metallic shades.

The fabric story is luxurious with the use of lame georgette, satin, tulle, chiffon, brocade and crepe silk. Uravashi beautifully retains the feel of deconstructed kimonos in wrap tops, tunics and shift dresses. Narrow legged pants, overlapping trousers, slender capris and play suits.

Not So Serious by Pallavi Mohan presents “A Pocketful of Posies” – for Wills Lifestyle India Fashion Week Spring/Summer 2011 Collection as well as its inaugural children’s collection. This collection is based on the explosion of life and color that is spring. Hues that are vibrant yet not grating, the collection tiptoes through soft ecru into moody blues; brilliant yellow followed by muted khaki and finally into ultra feminine pinks peaches and rose.

A fresh twist to the late Victorian era, the collection includes Not So Serious’ signature full-on maxi dress, with waterfall ruffle lace sleeves adorned by the trademark crystal ladybug brooch. Other silhouettes include peasant tops, tier dresses, baby doll tops and lots and lots of whimsy. Sheer, sexy chiffon dresses are great to beat the heat and look fabulous at the same time. And denim dresses and hot pants for those rough and tumble carefree days.

The collection presents the evolution of lace, more abstract and amorphous. 3D floral motifs are interspersed with delicate metal chains. The design is looser, less structured and a combination of evening and day wear. It’s about breaking down boundaries and freeing one-self. The collection also features eclectic ladybug handbags developed in conjunction with Rocio, UK.

Not So Serious has collaborated with the Self Employed Women’s Association to develop part of the hand embroideries for this collection. A part of the proceeds from these items will be used to benefit these rural women.

Pashma by Shilu Kumar’s collection for Wills Lifestyle India Fashion Week Spring Summer 2011 revives the grandeur of the Rajput Royalty and presents it with an edgy modern twist to truly represent the dynamism and plurality of contemporary India.

The collection is a new Indian sensibility that remains faithful to traditional art-forms while being influenced by contemporary international fashion. It showcases a range of unusual graffiti optics that has been realized using traditional tie-dye techniques and given a contemporary look through unusual placements and modern unconventional colours.

Iconic motifs such as the paisley are interpreted with an art-deco minimalist aesthetic to create a unique outlook in an array of contemporary colours. Also the collection has vivacious floral prints, presented in a range of neutrals and primary colours celebrating the optimism of spring. An interpretation of the heritage of the rich India re-inventing itself to form a new-self, the collection aims at a cerebral consumer who goes beyond the labels and indulged her creative passion for a differentiated and individualistic expression.

In a beautifully designed fusion of rich silks, linen, chiffon and silk cashmere, the collection has a range of dresses, tops, scarves and leggings to go as a set or be an individual piece of intricate craftsmanship, alone! The organic nature of the garments flows in their impeccable cuts and detailed finish like delicate pleats and ruches complementing the design with its elegance.

Rohit Mittal for his Wills Lifestyle India Fashion Week Spring Summer 2011 Collection is inspired by tribal traditions of India, Pakistan and Afghanistan.

The culture of these countries has been shaped over the centuries by many foreign influences, thus, creating a mix of interesting techniques and textures. Cutwork, patchwork, quilting, fringes, tassels, beadwork are a few of techniques used in summer jackets, kaftans, dresses, tunics and tops. Embroidery is used extensively to decorate the silhouettes.

Fabrics vary from georgettes, chiffons, brocades and silks. Colour palette varies from neutral white, beige, almond and grey to bright orange, fuchsia and orange. There is a lot of use of prints on silk georgettes.

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Monthly Archives: October 2010

Nida

Wills India Fashion Week SS 2011, 2 days to go

Olga Plotnikova

WWD Turns 100

Pero

Urvashi Kaur for WIFW SS

Pallavi Mohan for WIFW SS

Pashma for WIFW SS

Tribal Traditions