PUMA Running strode into 2011 with a fun, innovative and technologically advanced range of running shoes—The PUMA Faas Collection. Faas gets its name from the Jamaican word for fast, and the name fits. The collection is grounded in performance and features a biomechanical design technology, called BioRide™ that provides a naturally responsive ride – helping runners get into their own rhythm for increased speed and performance.
The innovative BioRide™ technology featured in the Faas shoes spent years in development. PUMA took a look at some of the fastest athletes affiliated with the brand and studied their movement, foot placement and overall running skills. There were three proven and consistent skills that were identified as critical to top performance. PUMA translated these elements into three categories—Rocker, Flex & Groove—that become the cornerstones of the BioRide™ technology and the Faas shoes.
The Faas range from Autumn/Winter 2011 features bright, bold colors with unique overlays and design details for each style. PUMA Running’s new Faas Collection brings the joy back into running with increased speed and performance, along with some ‘check-me-out’ designs.
