Till date MAC AIDS Fund has raised more than $270 million dollars which have helped men, women and children globally living with HIV/AIDS. This year the cosmetic brand is aiming to make twice the impact on World AIDS Day on 1st Dec by matching all VIVA GLAM product sales on any of the MACcosmetics.com e-commerce sites for a double donation. Typically one VIVA GLAM purchase can buy five meals for a person living with HIV but with MAC Cosmetics’ donation match on Worlds AIDS Day a VIVA GLAM lipstick purchased online can buy 10 meals. The cosmetic brand is committed to fight against HIV/AIDS 365 days a year through the sales of VIVA GLAM Products which goes directly to the MAC AIDS funds. Additionally in the week leading up to World AIDS Day, M·A·C Cosmetics employees around the world will put away their makeup brushes and use their helping hands to participate in an annual company-wide volunteer effort for World AIDS Day. Organized by the M·A·C AIDS Fund, this volunteer initiative involves more than 2,000 M·A·C employees in 122 North American cities and 36 countries worldwide.