The much-awaited – Jeane Couture, a new fragrance from the French fashion house, Lanvin hits the beauty counters across the world.

The rehashed sophisticated variation of JeaneLanvin, the new fragrance comes packed in a sleek bottle with a ribbon on its neck, and is much mature and womanly than its predecessor. The newest Couture edition by Lanvin after a gap of 4 years has notes of rose, violet leaves, cedarwood, musks, peonies and magnolias.

The recently released Jeane Couture ad campaign features model Juju Ivanyuk, and has been shot by Sofia Sanchez and Mauro Mongiello.