June 2012 - Page 5 of 18

Matrix, the fastest growing professional salon brand in India, presents the latest trends in hair color, cuts and styling with a mega show for hairdressers in Ahmedabad.

The second edition of ‘Matrix 100 City Education Tour’, an initiative by Matrix to reach out and educate hairdressers across India, the show aims to touch 100 cities in the country with live look and learn demonstrations by Melroy Dickson, National Education Manager, matrix India and his team.

The power packed seminar includes entertaining dance acts and exciting runway fashion shows that showcase the best in hair fashion. The cuts and colors have been customized for the India market- the styles are versatile and can be carried off in both traditional and formal avatars.


Cotton
Date	Subject line	Senders name	No. of subscribers	Open Rate (%)	CTR (%)	Bounce
18-June-2012	COLOUR-O-NOMICS: the new science of style	Cotton Fashion Trends	1,32,194	33.6%	4.2%	2.0%

OLX, the largest place for free classified ads worldwide, off late has become very popular among internet users in India. It is a free online platform of classifieds, a worldwide web which is currently working in India, and it offers a wide range of services, from education and jobs as well as the buying and selling of all type of products. OLX.in is the next generation of free online classifieds.

Created in Argentina in 2006, it is the largest place for free classified ads in India and worldwide .Currently, OLX deals with more than 96 countries from its multiple offices located in Sao Paolo, New York, Buenos Aires, Beijing, Mumbai and Moscow.

The company didn’t stop here, with their recent set of TV campaign in India ‘Sab Kuch Bikta Hai’, there ‘Baby Cot’ ad where the baby says – ‘Chachu Bech De’, is incredible, therefore increasing the popularity , and breaking its digital barrier in India after being present since 2011 on television.

OLX is available in more than 96 countries and in 40 different languages.

Amongst the advantages of OLX we can highlight the following:

-Easily design rich colorful ads with pictures and videos

-Control your selling, buying, and community activity in My OLX

-Display your ads on your social networking profile (Facebook, Myspace, …)

-Access the site from your mobile phone

-View OLX in your local language

(Sponsored Feature)

Posted at : 03:00 AM from Spain

Fashion X-Ray Photography It’s British photographer, Nick Veasey who loves to see the inner beauty of things, unlike vanity-ridden fashionistas going for superficial jejune stuff.

His idea of using x-ray industrial machine to discover the natural beauty, or say, the inner layers of the things embraces the eccentrically ‘obsessed with appearance’ world of fashion this time. In his latest fashion series, Nick revealed the inner planes of fashion products like stilettoes, innerwear, jackets, scarves and hats.

Actually, the concept of x-ray photography struck Nick while dating a truck driver’s daughter. Once the trucker who was ferrying thousands of soda cans, one of which contained a prize worth 100,000 pounds, rented an x-ray machine from a hospital to find the prized can, and the idea bowled over the photographer in such a way that he made a career out of it.

Indian Bazaar of Gemstones One of the world’s leading gemstone miners, Gemfields, lately held an auction of predominantly lower quality rough emeralds in Jaipur.

The company in possession of the world’s single largest emerald mine in Zamibia put 10.85 million carats of emerald and beryl on offer, with the 3.47 million carats sold generating auction sales of $9 million.

The result of the auction stated that despite the global economic unease and weakening Indian rupee against the dollar, the overall demand of gemstones didn’t deter but showed the pattern shift.

Indian Bazaar of Gemstones

About the Jaipur auction, Ian Harebottle, CEO of Gemfield, said,” Typically, general economic instability has a greater negative impact on the lower quality grades than it does on the higher quality material, the latter often being seen as a store of value in times of uncertainty. This effect was clearly seen at this auction, where demand for the lowest quality grades was indeed weaker than it has been for some time.”

Irish House, the crowd

The ever growing market of luxury home décor in India goes all web-friendly with the launch of www.houseproud.in, India’s newest online destination offering luxurious homeware.Houseproud.in by SanvariAlagh Nair and AnjoriAlagh offers a wide array of home accessories including tableware, kitchenware, lights, linen, table tops, knick knacks and furniture. The well curated exclusivecollections hand-picked from the top stores in luxury home decor also include the newest range of SussanneRoshan’s, The Charcoal Project.

Giving a peep into her online store, AnjoriAlagh, says, “There’s something here for everyone. Our prices range from Rs. 1500 onwards – we believe a signature piece has to be beautiful, not necessarily expensive.”

The high tea soiree hosted by the sister duo saw the illustrious names from art, fashion and entertainment gracing the event. The attendees included SussanneRoshan, Sonali Bendre, MugdhaGodse, Zarine Khan, Sandeep Khosla, Arti Surendranath, Maya Alagh, Gayatri Oberoi, AnuDewan, AkankshaAggarwal, Rakshanda Khan, ShilpaAgnihotri, Shruti Seth, Mini Mathur, Urvashi Dholakia, ShristiArya and RenuChainani amongst others.

Oriflame Eye Treatment Cream The International cosmetic brand Oriflame reveals its Diamond Cellular Multi-Perfection Eye Treatment Cream to help reduce problems associated with ageing skin around the eyes.

The perfect solution for youthful looking eyes, reduced dark circles, puffiness, and the correction of wrinkles and fine lines, this specially created cream is infused with eternal youth complex which enhances collagen Oriflame Eye Treatment Cream production, repairs damage, and holds moisture in the eye area to smoothen wrinkles.