April 2012 - Page 3 of 17

Charlotte Free The New Face of Maybelline The pink-haired ebullient model, Charlotte Free, who not long ago made her crazy entry into the fashion world, is now the new face of Maybelline New York.

The iconic cosmetic brand known across the world for its range of trend-setting beauty products found Charlotte as the perfect representative of new generation of women and made the announcement rather differently through a video featuring the model revealing her secret contract with the brand to P’Trique, the star of the Sh*t Fashion Girls Say videos.

The model who has recently been named as the face of Forever 21 rose to fame because of her unique look on the catwalks of Marchesa and Jeremy Scott last season.

A Denim Archive The denim and its cult following among the fashion enthusiasts is rather an unrelenting affair driven by the long rugged history of the fabric and its versatility, not to mention the functionality and its chic appeal.

Denim which has been in usage since the late 18th century has kept evolving over the time taking new forms and being adorned by newer detailing. The nostalgia exuded by this rugged cotton twill textile is well archived by MohsinSajid, a British denim enthusiast, who brings to the fore the old world charm of denim through shitdenim.com.
A Denim Archive

The imagery originates from a collection of more than 300 pairs of vintage denim, along with 12 vintage sewing machines. The plenty of images and videos have been sourced from different blogs, books and websites, and feature fine details and different techniques employed in older days. From different stitching styles and embroideries to patterns, rivets and buttons used from time to time, this denim archive comes as a house of beautiful imagery and useful information.

The singer turned fashion designer Victoria Beckham of late unveiled a new special edition Range Rover, ‘Evoque’, designed by her.

The celebrity designer who was at Auto China Motor Show in Beijing to take the curtains off this beautiful machine enthusiastically claimed that the designing involved a lot of research for which she looked at yachts, luxury jets and classic cars.

The special edition range of 200 cars features luxurious details taken from the personal life of the designer. The elements like rose gold borrowed from the Rolex watch of Victoria Beckham can be seen throughout the vehicle. The interiors reflecting the classic design boast of vintage tan leather seats, inspired by baseball gloves and mohair floor mats associated with her childhood memories.

In addition of the luxurious detailing of the vehicle, costing $ 129,000, there will also be a four piece leather luggage and hand sewn leather wallet for the owner’s manual signed by the designer.

Triumph Design Contest Triumph, challenges again young students from all over the world with the fifth Triumph Inspiration Award to be held in Shanghai, after three years in Europe. Under the theme “Dragons and Butterflies”, as quintessential Chinese symbols that represent opposing elements, students from 31 participating countries are challenged to create a unique showpiece.

The Indian round of the contest is currently underway, where participants from across India will present their design interpretation of “Dragons and Butterflies” to an Indian panel of fashion and design experts. 31 winners from all over the world will go on a journey to Shanghai in October 2012 for the International Grand Finale.

The label came to define Ritika’s love for immaculate structures…

One of the world’s most celebrated names of fashion Sir Paul Smith visited India of late making a stop in New Delhi to explore the city while gracing a soiree held in his honor by British High Commissioner James Bevan and Sanjay Kapoor at the residence of former.

The evening high on fashion and interesting conversations saw designer Sabyasachi Mukherjee interviewing Sir Paul Smith on stage. Sabyasachi got him talking on his accidental foray in to the world of fashion and his amazing journey so far that has made him a British icon and a global success story. On the other hand, Sir Paul was at his charming witty best holding all the guests rapt with his wonderful anecdotes and sense of humor.

For the event the High Commissioner’s residence was transformed into an ethereal garden with custom made light installations and echoed the music selected by Sir Paul featuring some of his all-time favourite artist.

Speaking on the occasion Sir Paul Smith said, “I’m very excited to be here in India even though it’s such a short trip. India always inspires and excites me. It is a great privilege to be hosted here tonight by James Bevan, the High Commissioner at his residence and to have met such wonderful people. Sabyasachi is such a wonderful designer and it was great being interviewed by him. My India business is growing well and I am looking forward to my Mumbai shop opening in June. Genesis Luxury has been an excellent partner and I am confident our business will grow from strength to strength.”

The event came as an opportunity for the guests to personally interact with the British Designer who gladly posed and chatted with all. The attendees included JJ Vallaya, Arjan Bajwa, Suneet Varma, Raghuvendra Rathore, Subodh Gupta, Abharam Thakore, Shabnam Singhal , Tanisha Mohan, Ameeta Seth, Saba Ali Khan , Pernia Qureshi and many more.

The new talented designer on the block, Ritika Bharwani is a name to reckon with ensembles spelling understated elegance and sophisticated luxury.

Always wanting to weave her own fashion story, Ritika got the very first glimpse of fashion and its colors up and close while completing her undergraduate studies at SNDT University in Mumbai and ended up working with few of the renowned Indian designers. Later, she went on to pursue her Masters from London College of Fashion where she got the international exposure and learnt the niceties of the trade which she all used to develop her eponymous label in August 2011.

The label came to define Ritika’s love for immaculate structures and detailed tailoring coming to life in the form of Indo-Western wear. The designer ensures to bring an old world charm with a contemporary twist through her collections and her focus on geometric prints, drapes and flowing silhouettes became her forte over the time. Creating effortless chic, with an international appeal yet very Indian, the designer has a clientele from all walks of life.

You can get RitikaBharwani’s designs at:

www.ritikabharwani.com