Phony paper bags centering brand logos have suddenly submerged the market and especially the Chinese abode. There is so much demand of the designer paper bags that people who can’t afford the original expensive versions are falling prey to the phony ones.

Fake versions of the novel Chanel paper bags which ranges around £1,500 are now sold online at even less than £5 while only the forged carrier bag of the label blended in a sleek black paper which is mostly desired by the patrons has led its price increase from a very minimal price tag to £135 through the bidding process at the eBay.

It’s not just Chanel but even Playboy, Gucci, Louis Vuitton, Dior and Armani along with various other labels have been descended by the raise of this counterfeit trade. Mostly all the paper bags despite of their label standing are selling for less than £5 online. This auction at the eBay will be on process for more 10 days.  

China has topped the list of the most influenced region in producing counterfeit designer carrier bags according to the China Daily.

The logo of the designer labels imprinted on the Phony paper bags mostly intrigue the mass. Some really utilize them for their daily purpose while many are found to center those bags as showpieces. But the difference between the genuine and the counterfeit is very obvious. There is a huge difference in the textile and the fabric used.  

No matter how sluggish markets are but luxury treads on its own trajectory with a bunch of connoisseurs and hedonists indulging in it with a sense of appreciation.

 A new definition of luxury has been established where consumers not only embrace traditional standards of quality, service and craftsmanship but also seek the value and meaning behind the product. 2012 will see the consumers getting more concerned about tradition, heritage and history of the product they are buying while consumer-brand relationship will be a major driving force.

In recent Luxury surveys, it came out that only 10-15 percent of a luxury brand’s customers have a relationship with sales professionals and can name that person. Meanwhile, customer attrition rates in the luxury industry are at an astronomical 80-90 percent. The studies have highlighted that customers who have a true human relationship with a brand ambassador typically buy double from that brand and stay loyal for a longer period of time. The true humanization and relationship-building aspects of brand-building depend on the individuals who interact physically with their customers.

Luxury brands need to deliver outstanding service at the retail environment, fast, accurate, engaging, and unique. Consumers’ ongoing obsession with owning or experiencing the best of the best and their desire for serendipity, excitement, interaction and lack of time will force luxury brands to constantly innovate.

Moreover, customization, exclusivity and usage of rare materials making a product unique for a specified customer will be the order of the industry. However, recycling supposedly will prove to be the game changer in the coming days. The charm of creating something else with the original product besides cost effectiveness and nature friendliness will churn this industry. Similarly, generosity of a label will play a big role in determining its market share. The labels showing empathy, humanity and maturity toward environment and society will attract consumers.

The new consumers are spending more cautiously, but they still want the experience, try and share new things. They want to be surprised all the time. This can affect the way luxury business deal with experiences. The future is all about providing new ideas, experiences and creating new relationships.

Besides the time calls for strengthening of social media and online retail with the consumers taking more and more advantage of new technologies and applications in the comfort of their workplaces and homes to distinguish between two artifacts.

The magnificent house of Christian Louboutin issues its latest edition of Louboutin Times uncovering the legend of ‘The Red Menace’ and the moments celebrating its two decades.

The storied red and black heels known over the world for sheer glamour have been allegorized by luminaries and glitterati in this one of the greatest heels parade. One of such testimonies comes from designer Diane Von Furstenberg saying, “I have so many souvenirs with Christian none of which you want to publish. I loved working with him at the beginning. He was showing on my dining room table.”

Romanticizing Louboutin Elisa Sednaoui, a sizzling style siren puts, “Wearing Christian’s shoes has the Cinderella effect: it creates instant magic. Every time you are a new character, a more powerful and yet ironic version of yourself. Every pair holds a little of his passion, humour and enthusiasm that we can carry in our adventures. Christian – thank you for making us become princesses.