Being a long-standing muse for a major fashion house is a way to go for Charlotte Casiraghi—daughter of Princess Caroline of Monaco, new mother of one, journalist, model, and equestrian ambassador of Gucci has grabbed the face for Gucci Cosmetics’ much-anticipated makeup collection title.

Highly sensuous and feminine, the campaign starring Casiraghi will be unveiled together with the launch of the Gucci Cosmetics collection in September 2014 in selected countries. The line includes Gucci Eye, Gucci Face, Gucci Lip, Gucci Nail together with luxurious brushes and preparation products for skin.

“Charlotte was a natural choice as she embodies the modern iconic Gucci woman. Aside from her striking beauty, she is sophisticated, successful and iconic. A wonderful ambassador for Gucci,” said Giannini.