As a part of a two-year campaign of the Italian Trade Commission in India to promote the best of Made in Italy in India (Italy: the Extraordinary Commonplace), the Italian Trade Commissioner of Embassy of Italy, Dr. Francesco Pensabene, in collaboration with Fashion Design Council of India (FDCI) celebrated its participation of Italy as “Partner Country” at Amazon India Fashion Week .
Presenting fashion as the gist of the season, Italian participation in the India Fashion Week 2016 (named: Fashion Appeals from Shoulders to Heels) focuses on 41 top Italian brands of shoes and leather goods, ready to take a plunge in the Indian market based on their strong fundamentals of design, comfort, craftsmanship for which Italian Fashion has been known for around the world.
A round-table discussion highlighting new fashion trends and collections was organized by the Italian Trade Commission to exchange views amongst eminent Italian brands like Braccialini, Cromia, Voile Blanchealong with Trend forecasters Mattori and WGSN and key Indian Fashion experts.
With this event Italian Trade Commission of the Italian Embassy in New Delhi aims at creating awareness about Italian brands and their collections in India and aspires to explore new business avenues for Italian companies willing to enter the local market.
