Naina Jain, one of the leading brands in the traditional couture was founded in 1997 in Kolkata, followed by the launch of her Delhi store in 2016. The colourful yet exclusive designs by Naina Jain bring the classical touch innate in the very roots of the civilization.
Her collection is an amalgamation of intricate bhandani, chikankari in sarees, suits, lehengas and dupattas available in various silhouettes and embellishments of thread work, gotapatti, zardozi, applique to name a few.
The sensibilities in designing ensembles is a beautiful marriage between various sorts of gracious embroideries like zardozi, French knot, chikankari, applique, gotapatti and weaving like Benarasi, says the designer.
