Pitti Immagine Uomo, the key international platform for men’s fashion collections and for launching lifestyle projects with a global reach, is a salon world that can reflect the most up-to-date fashion currents and projects with a broad appeal.
At this edition, there is a special focus on the athleisure phenomenon and greater emphasis is given to the sections that express today’s most contemporary and experimental menswear styles.
It showcases the new generation of artisans from across the globe, cutting-edge designs and luxury underground brands. Plus, gender-neutral collections and the most forward-looking proposals alongside the international talents who are waiting to be discovered.
We present to you few highlights, special projects and returns to the Fortezza da Basso:
– Corneliani will return to PittiUomo to present the new F/W 2018-19 collection in the Sala delleGrotte and the CC Collection Corneliani in the Sala Ottagonale. An immersion into the brand’s constantly evolving stylistic universe that also coincides with the presentation of the new corporate identity and the launch of the new digital platform;
– the participation of Karl Lagerfeld at PittiUomo with the new men’s collection in the Sala dell’Orologio at the Costruzioni Lorenesi;
– the launch of the new Major Giovanni Allegri project: the result of the union of manufacturing know-how and exclusive materials; an outerwear luxury collection made in Italy, devised by a team of international designers.
– the return of Pepe Jeans London – with a space in the Belfiore Pavilion – which is celebrating its 45th anniversary by presenting, in addition to the new F/W 2018 collection, a revolutionary process for the treatment of denim: a true eco-technological and innovative “way of life”.