HUGO BOSS’ brand HUGO is set to make a big impact: the new Spring/Summer 2018 collection will be presented at PittiImmagineUomo in Florence on June 13, 2017 with a combined mens and womenswear fashion show.

“HUGO has always been our more progressive brand. We are very much looking forward to presenting the collection at the PittiUomo – one of the world’s most important platforms for men’s clothing and accessory collections,” states Ingo Wilts, CBO of HUGO BOSS. “It’s the ideal setting for showing innovations in fashion and for presenting the brand to a relevant audience of buyers and press.”