1Designer Baani Sachdev and Nikita Jain have enormous love for minimalism and fluidity in design. They both met and became friends during their training at London College of Fashion.  The designers believe that less is more, and simplicity is the key to the greatest sense of dressing.

Fin 2011, the duo went on to launch their own label Endless Zest to Rise Above was born – E.Z.R.A. It is a chic, easy resort wear brand, with hints of a bohemian influence, which believes in comfort in style. Each of the collections from the brand is portrayal of the designers’ passion and love for the new and unknown. The brand is distinguished by its unique designs, unusual drapes, subtle hues and anomalous silhouettes with an element of comfort.

Baani and Nikita have been showcasing their collections various platforms including Lakme Fashion Week. Their designs have been adorned by celebrities like Sonali Bindre, Tabu, Shibani Dandekar, Evelyn Sharma and Kalki Koechlin to name a few.

Their collections are retailing from Aza, Fuel, Creo and Atosaa in Mumbai, Anonym and The Project in Hyderabad, The Verandah in Bangalore, Aananya Pret Ensemble in Pune, Theory in Surat, Maal Gaadi in Chennai, Kate Malaya in Goa. The brand also has a flagship store in Bandra, Mumbai.

You can get Baani Sachdev and Nikita Jain’ at:-

www.ezra.co.in