The world of Pepe Jeans London all began back in Portobello Road, its eclectic style a constant source of inspiration for the brand that calls W11 home – and this season invites you to join that and be part of its campaign.

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Georgia May Jagger and Jordan Barrett lead the way, for spring/summer 2017 season, with photographer Scott Trindle capturing the pair,the spirit and verve of the neighbourhood as shoppers, too, play a part:walking the length of the road, experiencing its mix of spirit and style.