Auckland played host to the first ever solo Jockey show at New Zealand Fashion Week. The show featured players from the All Blacks, All Black Sevens, Black Ferns and Jockey Women’s ambassador Matilda Rice, as they officially launched Jockey’s new GOOD MORNING campaign.

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The runway saw the return of Fashion Week veterans Scott Curry, DJ Forbes and Matilda Rice, while Anton Lienert-Brown, Damian McKenzie and recent Women’s Rugby World Cup winner Portia Woodman made their catwalk debut.

GOOD MORNING is Jockey’s latest campaign which gives Kiwis a light-hearted look into the mornings of the All Blacks and All Blacks Sevens.