G-Star RAW, the popular Dutch denim brand,showcased the Spring/Summer’17 collection as the brand lifts the essence of jeans to the next level by combining the modern design aesthetic of the brand with the creative mind of their Head of Imagination: Pharrell Williams.
For the Spring/ Summer ’17 campaign, the brand launched the G-Star Elwood X25, where innovation meets creativity and self-expression. The G-Star Elwood X25, a new interpretation of the original 3D icon represents uninhibited self-expression in 25 prints that have been carefully chosen by Pharrell Williams. Inspired by original windows, camouflage prints and traditional patterns from around the world, these 25 prints are room for individuality.
