L’Oréal Paris presented a unique fashion and beauty runway show on the Champs-Élysées, an extraordinary opportunity for Parisians to access upcoming beauty trends.
Highlights of the show included 60 hair and makeup looks embodying the new beauty trends, in collaboration with 19 designers showcasing Parisian fashion inspirations. In addition to the show exclusive masterclass was given by the L’Oréal Paris team of beauty experts recreating the beauty looks. Several hair and makeup cabins were setup on Champs-Élysées allowing the passers-by to come and test the products, making beauty and fashion trends accessible to all.
