Alessandro Borghi wore a Gucci Fall Winter 2017-2018 printed t-shirt with bee with a pair of PreFall 2017 denim jeans with GG supreme tiger slip-on sneakers for his arrival at the Venice Film Festival on August 29, 2017 in Venice, Italy. Later that day he wore a white snake embroidered shirt with blue trousers and black leather loafers with horsebit detail to the official Venice Film Festival photo call.

Jared Leto wore a Gucci Cruise 2018 stonewash denim jacket with red detail and all over embellishments to the MTV VMA Post Party hosted by Calvin Harris and Emil Nava with TIDAL x Sprint at the Highlight Room at the Dream Hollywood on August 27, 2017 in Hollywood, California.

Pharrell wore a Gucci Cruise 2017 blue and green sequin embroidered bomber jacket in the new music video “Feels” which was released on August 27, 2017.