The second preview of Bride and Groom exhibition 2011, Hosted by Kiran Sharma held at The Metropolitan Hotel with designers Ankita Chaudhry, Lalit Dalmia & Jewellery designer Pinki Bhatia saw an exquisite collection of bridal wear.

Ankita chaudhry’s bridal creation was a blend and amalgamation of vivacious colours, the intelligent combinations and feminine silhouettes maintain the Indian aesthetics; all drawing attention to Ankita’s imagination and creativity. The collection witnessed use of rich fabrics like velveteen, Khim-Khwab Brocades, hand-woven Banarasi Brocades and Dual-tone silks with hints and accents of traditional Indian crafts using zardoszi embellishments and crystallized ornamentations.

Lalit Dalmias collection for Bride & Groom exhibition experiments with the central themes of feminity and romanticism, Mughal and Victorian era, creating clothing that is cut to the curve with soft edging and exquisite detailing. His collections are glamorous and sophisticated fusing a cultural myriad of fashion influences to give a distinctive and modern edge to his designs.

Being held from 2nd to 4th July, 2011 at Hotel Ashok, New Delhi, the exhibition promises to provide all “wedding solutions” under one roof.

D’Damas, one of India’s leading diamond jewellery brands announced the stunning bollywood beauty Sonakshi Sinha as the new face of the brand. Styled by Vikram Phadnis campaign captures the essence and Sonakshi’s expression of joy as she celebrates the small moments in life that bring her happiness. It amplifies her beauty and appeal, making her more real and relatable.

The campaign revolves around the memorable moments of one’s life, both of the ordinary, everyday kind as well as the special once-in-a lifetime ones such as experiencing the first rays of the sun emerging through darkness, the unique experience of being a bride, enjoying the merriment at festivals like Diwali. Whatever the moment ordinary or special D’Damas will add a sparkle to your joy and add to your celebration to make those moments live on !

Commenting on the association, Mr. RK Menon, COO, D’damas Jewellery says, “Sonakshi Sinha is the face of the new Indian woman who is confident, versatile and has got tremendous self-belief. She has the charisma, grace, beauty and the attitude that goes perfectly with the brand image. We wanted an ambassador who is not only popular but at the same time exemplifies the true Indian beauty thereby establishing a connect with the Indian audiences and Sonakshi completely fits the bill.”